USMEF jointly with Grillex company took part as a sponsor at the Grand Prix Cup of the season "Drofa fishing" in Ukraine

USMEF, jointly with company Grillex, Ukraine, the importer and distributor of the U.S. smokers, grills and other accessories for grilling and smoking, demonstrated to the Drofa Fishing Grand Prix Cup in Kherson participants and fans that the high-quality American meat is properly cooked on American grills in keeping with the best traditions of the American BBQ cuisine.

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The Cup is one of the prestigious and representative sporting events of the country. This year more than 100 sportsmen from Ukraine and Moldova took part. The participants of the Cup were eminent sportsmen, champions and prize-winners of world championships and cups of Ukraine, and "advanced" sportsmen-amateurs, in fact – gentlemen, final consumers, for whom fishing is the most fascinating leisure. The purpose of this event was in-person demonstration of high quality and benefits of pork and beef from the USA to the final consumers, vast majority of whom is among the potential customers for the American marble beef and high-quality pork and have the opportunity to order American meat products directly from Ukrainian distributors for cooking at home on high-quality American grills!

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Over the three competition days, USMEF conducted tastings of the American pulled pork, American pork ribs and beef NY Strip steaks from the United States, cooked in Grillex smokers and grills.

Also, high quality meat products from the U.S. farmers and producers were presented at the evening show and awarding, where the bright atmosphere of friendly communication between the elite of sports, fashion setters and option makers, and the elite of amateurs, became the apotheosis of this grandiose event.

Also, the presentation-tasting of pork and beef from the USA was a good opportunity to introduce high-quality American meat products to players of the HRI and retail markets in Kherson, who also attended this event and expressed a high opinion of the taste of pulled pork and beef steaks from the USA.

Source: USMEF